Monday, April 29, 2019
Case Analysis Publix Essay Example | Topics and Well Written Essays - 1250 words
parapraxis Analysis Publix - Essay ExamplePublix head office is based in Florida and is a grocery concatenation with huge numbers of employees, serves a large pool of customers and has its branches and trading operations spinning across different states in the USA. Society, Sub cultures This company looks at the society it operates in with pride, acceptance, and joy because it has lived by its philosophy of caring for the pack as part of its corporate culture in that it helps the customers meet their needs and realize the extraordinary achievements in their lives. This has a major impact on the society since in a way it empowers the customers through confused incentives and most importantly through offering customer focused services. This is why the associates of Publix have it clear in their minds whenever at work because they understand that they are not just running a grocery stock but have the responsibility of doing the people business. And to that extend, taking care of t he needs of associates, customers, its suppliers, and the community as a whole is very central to this supermarket scope (Publix Case, 2011). The other concept that Publix has addressed in its business operations is the serveing with different sub-cultures that are strewn all over the United States. Indeed the US has the most widely distributed community in the world. These people have different cultures that define their daily lives. It has been very necessary for Publix to deal effectively with cross-cultural differences within its workforce, the prevalent and most critically its customers. To its employees, this supermarket chain appreciates their efforts and recognizes every individual and sort out as an important component of its continued growth and has this as part of its organizational culture. Thus to its employees, scholarship and genuine appreciation of the contributions that these employees make is part and parcel of Publix and fosters the slogan of where working i s a pleasure. The chain has an eye on its branches in different communities across the US. The customers have their own cultural beliefs in terms of shopping trends, likes and dislikes. To ensure that the supermarket is able to deal with the cross-cultural issues, the associates make contact with the customers and through the interaction they fare to know each other on a one on one basis. This has built a culture of appreciation and the firm is able to understand the different cultural needs of its customers. The customers have locomote in line with Publixs slogan of where shopping is a pleasure (Publix Case, 2011). Demographics/Socio-culture The operations of Publix are revolving somewhat caring and meeting the needs of all its customers despite having different ages, social class, race, and origin. It is in this light that the customers, employees and the public hold the view that Publix has no socio-cultural barriers and neither does it discriminate against people based on th eir demographic differences. To this chain, the demographic and socio-cultural differences are just another added advantage for it to serve its customers fully without one part feeling odd out The effects of globalization, doing away with barriers to trade and economics, competition, advances in technology and the fact that people-centered services have set out critical to success makes Publix the choice of many and these factors have seen the chain grow faster. The
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